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What is TikTok Live Selling?

Welcome to the future of e-commerce! TikTok Live Selling, also known as Shoppertainment, is the latest phenomenon that's revolutionizing the way businesses engage with their audience and boost sales.

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Turning Viewers into Shoppers

The TikTok Live Selling Experience

Picture this: You're live streaming, showcasing your products or services, and engaging with an interactive audience that asks questions, gives feedback, and makes purchases right then and there. That's TikTok Live Selling.

Huskee Clients

We felt highly valued by the agency and how they handled our account. We appreciate their professionalism and promptness. Working with Huskee is like working with your good friends.

Jane Doe
Sleepwell CEO
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How It Works

01

Live Interaction

TikTok Live allows you to engage with your audience in real-time through comments and likes. This builds a sense of community and trust.

02

Showcase Products

Display your products or services creatively, highlighting their features and benefits. Use live demonstrations to give viewers an up-close look.

03

Purchase in the App

TikTok's integrated shopping features enable viewers to make purchases without leaving the app!

Our TikTok Live Selling Process

With a dedicated team focused solely on TikTok Live Selling, we promise a swift and smooth onboarding process, allowing you to go LIVE within just 7 days!

Our TikTok Live Selling process is divided into four key stages

01

Strategy and Planning

We begin by understanding your goals, audience, and product offerings. This forms the foundation of a customized TikTok Live Selling strategy.

02

Content Creation

Our creative team crafts compelling content and promotional materials designed to captivate your audience.

03

Live Selling Execution

We manage all aspects of your live selling, from technical setup to engagement with the audience.

04

Performance Analysis

After each live event, we analyze the data to identify areas for improvement and fine-tune your future campaigns.

Frequently Asked Questions

Creator Commerce
TikTok Shops
TikTok Live Selling
Performance Marketing
Pricing & Payments
What is Creator Commerce?
Creator Commerce is the fusion of content creation and online selling, where creators not only entertain or inform but also drive product discovery and conversion. Platforms like TikTok, Instagram, and YouTube now enable creators to sell directly through their content, turning influence into income.
Why is Creator Commerce booming on TikTok?
TikTok's short-form video format, algorithm-driven discovery, and native shopping features make it a perfect playground for Creator Commerce. The platform rewards authenticity and virality — and that’s exactly what drives product interest and sales.
How does Creator Commerce differ from influencer marketing?
Traditional influencer marketing often focuses on brand awareness or engagement. Creator Commerce goes further — creators are active partners in the sales process. They promote, sell, and sometimes even fulfill, blurring the line between creator and affiliate seller.
Is Creator Commerce just a trend, or is it the future?
It’s the future. Social platforms are evolving into commerce engines. As trust shifts from brands to individuals, consumers increasingly prefer buying from creators they follow. Major platforms are investing heavily in tools that support this — from affiliate marketplaces to native checkout systems.
Can brands of all sizes benefit from Creator Commerce?
Yes. Whether you’re a startup or an established brand, Creator Commerce helps you scale reach and sales without burning massive ad budgets. Micro and nano creators, in particular, offer high-conversion, niche audiences that can drive serious ROI when managed well.
How does TikTok Shop differ from other platforms?
Unlike other marketplaces, TikTok Shop leverages the virality of short videos and user generated content, allowing brands to blend commerce with engaging content seamlessly.
Are there specific industries that benefit most from TikTok Shop?
While TikTok Shop is versatile, industries with visually appealing products, such as fashion, technology, beauty, and lifestyle, often see the highest engagement.
How do you ensure ROI with TikTok Shop?
Our approach blends data with engaging content creation, live selling, and affiliates to maximize visibility and conversion on your TikTok shop.
Can we integrate TikTok Shop with our existing storefronts?
Absolutely. We're able to help you ensure that all platforms co-exist and complement each other alongside other efforts.
Is there any setup or equipment required for TikTok Live Selling?
When you work with us, there's no setup or equipment needed on your part. We cover anything and everything for you.
How do we manage orders and payments during a live sale?
This is directly integrated with your TikTok Shop so your team will easily be able to facilitate all the orders.
Can we bring in our own hosts to your studio?
You must choose from our pool of hosts to conduct the live selling for your brand. This is because all our hosts are vetted and trained to ensure brands get the most return as possible.
How can we track ROI of our TikTok Live Selling?
There is a dashboard we all have access to that can clearly show the financial impact of our efforts. We'll be able to not only track ROI but improve it as we move along.
Can we use TikTok Live Selling for product launches and exclusives?
Absolutely! Live selling is an excellent platform for launching new products and offering exclusive deals to viewers.
How do you guarantee ROI with performance marketing?
Through a combination of precise targeting, engaging content, and data-driven optimization, we aim to maximize your marketing spend and achieve a healthy ROI. For us, it's a matter of WHEN not IF.
Meta, Google, TikTok. Which platform is best for my brand?
It depends on your target audience and objectives. Meta is excellent for brand visibility and engagement while Google excels in intent-driven marketing. TikTkok, on the other hand, allows a seamless experience for content consumption and commerce. We'll help you figure out which one works best.
How often will I receive performance reports?
We provide regular reports, typically monthly, but can adjust the frequency based on your preference. Our team is 100% transparent with all the data you need.
What is the minimum amount to spend on ads?
We work with brands that are prepared to invest at least $1K monthly on ads for each platform they want to build on. Anything lower than would be difficult for us to work with.
What's the minimum engagement period with you?
Our standard duration is at least 6 months. We can consider doing 3 months but this will be subject to a one-time setup fee.
Is your pricing negotiable?
Unless you are looking at a longer engagement period, our prices are final and non-negotiable.
What guarantees can you offer our brand?
In our experience, our campaigns are effective as long as we stay consistent over time. We also have our 7-14-30 guarantee to ensure we start fast and strong. In 7 days, you're live. In 14 days, you're omnichannel. In 30 days, you see sales impact.
Do we get discounts for longer terms or upfront payment?
Absolutely! We're happy to discuss this with you.

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