Your affiliate commission is the single lever that decides whether creators pick up your product or scroll past it. Set it too low and nobody promotes you. Set it flat across every SKU and you quietly hand away margin on the products that can least afford it. Here’s how to price it properly.

Start with category benchmarks

Creators compare offers. To stay competitive in 2026, anchor near these Philippine market ranges: Beauty 8–15%, Fashion 10–20%, Electronics 3–8%, Home goods 12–18%, Food 15–25%. Lower-margin categories like electronics sit low for a reason — don’t overpay to match beauty.

Tier by product, not by ego

Flat rates are the most common mistake. Instead, pay your hero products (high margin, high demo value) a premium to attract your best creators, and protect thin-margin SKUs with lower rates. Consider performance tiers too: a creator earning more once they cross a sales threshold stays motivated to keep selling.

Model the full cost, not just commission

Commission is one line. Samples, returns, discounts, and shipping all eat the same margin. Before you set a rate, make sure your contribution margin still stands up after every cost is counted — chasing GMV while margin quietly erodes is how brands “grow” themselves broke.

Get the number right and your affiliate program recruits itself. Want us to model your commission structure by SKU? That’s part of what Huskee’s affiliate management does. Let’s talk.